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Why this Master class? 

A response like no other. The sudden onset of COVID-19 was a test of organisational preparedness, resilient leadership and crisis management on a global scale. Unfortunately, this might not be the only unprecedented test businesses can expect. With growing risks stemming from climate change to migration, the business community must continue to build its resilience and reserves, and be ready to respond to the dangers posed by more complex tests in the coming years. As we engage in a prolonged and uncertain recovery phase, what can businesses and other organisations learn from the current pandemic and how can they create opportunities to emerge stronger and better prepared for tomorrow?

European Chamber of Commerce Singapore in collaboration with NUS LKY School of Public Policy, we bring you a series of six masterclasses under a single programme. Providing the analysis and perspectives from practitioners and academics, companies and the wider community can gain insights on how to rise to the occasion, and partner with governments to play a critical role in jump-starting the economy while protecting community health.  Senior executives will also be equipped with the leadership and transformational competencies necessary to strengthen their organisations and discern the longer term impact shaping today’s new reality.

As we chart a path toward a post-COVID-19 world, the Master class will focus on the 3 big ‘R’s:

  • Responding with practical, short-term tactics: Global industry trends and opportunities, leadership in the age of disruption and uncertainty
  • Reshaping business practices: Digitalisation and business transformation, innovation to support the sustainability agenda.
  • Rebooting for sustainable growth: Globalisation in a post-pandemic world, scenario planning and foresight for organisations

Participants will receive a “Certificate of Participation” from the Lee Kuan Yew School of Public Policy upon completion of the class. 



Day 1 – Monday 7 September 


Introduction and Opening Remarks

    • Francesco Mancini, Associate Dean and Co-Director (Executive Education) and Associate Professor in Practice, LKYSPP 
    • Federico Donato, President of EuroCham Singapore and Executive Director – Private Banking APAC at Credit Suisse

Session 1: Building Resilient and Future-Ready Organisations

Learn to harness the concept of futures thinking as a strategic toolkit to help organisations understand the operating environment better, anticipate challenges before they unfold, and grasp onto opportunities as they arise.




Session 2: Global Industry Trends and Opportunities 

Gain insights into technological and industry trends that have emerged as a result of COVID-19, and how this has affected traditional business models.

    • Mario Favaits, Senior Vice President APJ at IO Tech Systems
    • Steffen Endler, SVP, Founder, and Head of Siemens Digitalization Hub at Siemens Pte Ltd


Day 2 – Tuesday 8 September 


Session 3: Leadership in the Age of Disruption and Uncertainty

Gain leadership competencies that can enable one to navigate through an increasingly challenging environment and steer their respective organisations to overcome times of crises.




Session 4: Digitalisation and Business Transformation 

Explore strategies that companies can employ to transform and digitalise businesses as part of a national and global effort that has been accelerated by COVID-19. 

    • Antonio Feraco, Vice President, Digital Service, TÜV SÜD Asia Pacific
    • Peter Sasi, Founder and Head of Multipass Asia and President of CEEC 


Day 3 – Wednesday 9 September 


Session 5: Rethinking the Sustainability Agenda

Examine the lessons the global pandemic has taught us, and how it should shape the way we think about and behave towards sustainability and development.




Session 6: Globalisation in a Post-Pandemic World and Master Class Conclusion 

An illustrious panel of speakers will provide their thought leadership on the realities facing individuals, societies, businesses and governments in a new normal. 

    • Tikki Elka Pangestu, Visiting Professor, Yong Loo Lin School of Medicine
    • James Crabtree, Associate Professor in Practice, LKYSPP
    • Ora-Orn Poocharoen, Adjunct Associate Professor, LKYSPP, and Director, School of Public Policy, Chiang Mai University
    • Ameet Nivsarkar, Country Manager at Tata Consultancy Services
    • Federico Donato, President of EuroCham Singapore and Executive Director – Private Banking APAC at Credit Suisse

Note: Sessions and its themes may be subject to change based on availability of Faculty

For eligible members of the Singapore Business Federation (SBF), this Business Growth activity qualifies for support under the SBF Rising in Support of Enterprises (RISE) Programme.

About the RISE Programme

Singapore Business Federation (SBF) launched the RISE programme to help businesses tide over the challenges arising from COVID-19 and push on with transformation efforts in preparation for economic recovery.Under RISE, an SBF member with a paid-up capital not exceeding $5 million can apply for a one-time support of up to $500 to offset the cost of participation in capability upgrading and business growth activities. By partnering trade associations and chambers like EuroCham, SBF is able to offer a wider range of activities for SBF members to choose from. The RISE Programme will run from 1 July 2020 to 31 December 2021, or until the fund is exhausted.

How the RISE Programme will work for you
Eligible SBF members may submit a one-time claim of up to $500 (excluding GST) for participation in this EuroCham Master Class.The SBF member can apply to SBF for RISE support after EuroCham has verified and endorsed information provided by the RISE applicant in SBF’s Declaration of Attendance Form following the Master Class.For SBF RISE Programme enquiries, please email mr@sbf.org.sg.


Kindly note that there are limited seats available, registration is binding and payment is non-refundable. The organisers reserve the right to change the programme without giving prior notification or any reasons thereof.